Content marketing is a powerful way to add value to prospects and customers.
But the majority of people ask, what should I post?
I work with you to develop a content strategy and the processes and procedures that are necessary to support ongoing LinkedIn content marketing success that drives your brand engagement builds credibility and establishes authority in your industry or niche.
I will work with you or one member of the company staff to build your brand presence over a period of 3-months on:
✓ Understand what goes into the LinkedIn newsfeed
✓ Get clear on who you’re creating content for – your ideal audience
✓ Which people, pages, and hashtags you follow matter to your exposure
✓ Outline the problems you are solving that your content will outline
✓ What are the best types of content to post for you & your brand
✓ Review your current profile and company page auditing your past posts
✓ Create an author’s bio for published articles with a call to action
✓ Create custom images so the page will stand out. Train staff to create consistent brand driven messaging
✓ Incorporate the correct hashtags into your posts
✓ Engagement with the community strategies
✓ Create effective calls to action
✓ Create a distribution channel for your content
Results you can expect;
✓ Build your credibility & authority
✓ Improve your visibility in search results (SEO)
✓ Become known as a valued resource with consistent brand messages
✓ Learn how to get engaged with people that matter & build community
✓ Stop the overwhelm of activities that are time-consuming & don’t get results
✓ Get better quality leads
✓ Train you or a member of your staff to focus on activities that drive brand awareness & revenue
Results are gained over time, that’s why a 3-month period works well to see results.