LinkedIn Status Updates Stand Out With Images
We know that the trend in social media has been image driven. We are drawn more to images than to text. There is no exception with the image-driven LinkedIn social site; you want to make your status updates optimized and stand out with images.
Over the past year or so LinkedIn has provided us with the ability to create our own banner image for the top of our optimized LinkedIn profile, we can add images to each section of our profile along with other media types and company pages now can be branded with large banners as can showcase pages. If you are using LinkedIn’s publishing platform, you want to add the large header image to highlight your post.
Getting your status update noticed on LinkedIn
There has never been a better time to gain brand exposure on LinkedIn!
Learn how much LinkedIn status updates stand out with images. A stunning profile improves your chances for success in LinkedIn lead generation. I am always teaching people to be an engaged LinkedIn user and that means posting status updates with relevant content that would interest your connections as well as actively commenting on others status updates and posts. I have always said that people need to stop lurking and get in the game of online networking! Think of it this way, if you registered and attended a networking function you wouldn’t stand in a corner and not talk with anyone – right? You would find ways to engage others in a conversation. I often think people try to hard on social network to think of clever things to say rather than just being yourself, listen actively and start to build a relationship.
“Users are more likely to engage with brands if they post pictures than any other media” – Jay Baer, Author of Youtility
How to Match a LinkedIn Image to your Text
The most effective way to stand out with a LinkedIn status update is by adding an image to your text that is sized to the maximize the space you have available. A good size image for a status update is 550 x 375 pixels which is the same size you would use for a sponsored update (ad) that appears in the newsfeed. I recommend creating a new graphic image to accompany your own blog post, otherwise when you put a link to your blog post in the status update it automatically pulls any image you have in embedded in the article, however the size of the image that is pulled is very small and will not have the same impact in the newsfeed.
This image illustrates how an image displays when it is pulled from a link such as your blog post. Utilizing the following tips will means that you can help your LinkedIn Status Updates stand out with great images.
This image illustrates how an image that is designed for maximum space size fills the entire area below the text in the newsfeed. Your eye is automatically drawn to the larger images when you scroll through the news feed.
LinkedIn Status Updates Stand Out With Images
Investing in great content combined with excellent imagery
Effectively creating original images that look great and provide maximum exposure does requires extra effort and time. If you are a small business owner, than I know you are challenged with time but I ask you to consider the quality over the quantity of what you share. If you want to be noticed and stand out from the crowd than a relevant image can help tell your story before the reader ever clicks the link.
According to Donna Moritz owner of Socially Sorted, “with any piece of content, you have to think about what you want it to do and where you want people to go. A great place to start is with content that helps and inspires people. For a more shareable factor, you can make it timely content to coincide with breaking news, a celebration or an event.”
“If we can learn how to use images, photos, video, and other visual media in our online marketing, then we have a greater chance of reaching more people with our message. This then provides the opportunity for more exposure as visuals drive traffic to our websites products and services.” – Donna Moritz, Socially Sorted
Simple Ways to Create Great Images For Your LinkedIn Profile
* First be sure the image you are using or creating is relevant to the text or article you are posting as a status update.
* If you don’t have the time to create images, hire a graphic designer. It is worth the small investment to have your content stand out and be noticed. I am happy to help you make your LinkedIn status updates stand out with images.
Starting at $59
CLICK IMAGE FOR THE FREE GUIDE
LinkedIn for Business