LinkedIn for Business: How to Turn LinkedIn Profile & Post Views into Real Clients
Are Your LinkedIn Posts Reaching the Right People? Is your profile getting more views after you post? You’re showing up and posting—but who’s actually seeing your content? More importantly, are those viewers potential clients? If you want to use LinkedIn for business growth, this is the key question. The good news? LinkedIn gives you the […]
How to Develop Your Personal Brand & Skills to Land Your Next Job
In today’s digital world, the pressure to create and maintain a personal brand online can feel overwhelming. Many professionals struggle with a crisis of confidence when it comes to sharing themselves, their skills and their ideas online. Thinking of yourself as a personal brand, unique to everyone else is an important mind-shift. You personal brand […]
The LinkedIn Relationship Strategy: How to Attract, Connect, and Convert the Right People
You’re here to be right for the right people – not to chase leads or force connections. Savvy LinkedIn users know how to build trust-driven relationships on that naturally lead to sales, referrals, and long-term business growth. Why People Actually Buy: It’s About Trust, Not Just Selling First let’s explore why people don’t buy. If […]
Struggling to Stay Consistent on LinkedIn? 5 ways to make LinkedIn work for you without burning out or dropping out
You start strong – posting regularly, engaging with others, sharing insights. But then life and business get in the way. Before you know it, weeks have passed, and LinkedIn has fallen to the bottom of your to-do list. Sound familiar? We’re all stretched for time but if your ideal clients, collaborators and industry leaders are […]
Mastering LinkedIn Newsletters: A Step-by-Step Guide to Boost Your Business Visibility
In today’s competitive digital landscape, standing out on LinkedIn is more important than ever for businesses looking to connect with their audience and build authority. LinkedIn newsletters have emerged as a game-changing tool for achieving just that. Combining the reach of social media with the intimacy of email marketing, LinkedIn newsletters allow businesses to engage […]
7 LinkedIn Mistakes to STOP Doing to Be Taken Seriously
As an independent LinkedIn consultant, I have a professional obligation and reputation to maintain when I engage with my LinkedIn network and teach others how to best use the platform to meet their goals. With that said, I may even call people out when I think they are trying to ‘game’ LinkedIn for their gain […]
How can we persuade LinkedIn connections to say yes?
If you’re using LinkedIn as a prospecting tool then you are likely to face the question, how can I persuade people to say yes? Often, it’s getting a prospect to say yes to a phone call, scheduling an appointment or a referral to a someone else you want to do business with. Before you can […]
LinkedIn’s Latest Updates: How to Leverage Them for Success
[October 2024 LinkedIn Updates] LinkedIn continues to update their platform and as of this date there have been over 200. I typically report on the most relevant to my subscribers and followers. If you have questions about changes you see or wonder about, please contact me. Desktop newsfeed vs mobile If you are an active […]
How to turn your profile viewers into clients
LinkedIn for business prospecting is a well-known business tool. One of the most popular features is “Who’s Viewed Your Profile.” If you are a novice LinkedIn user, you may not pay much attention to this feature, but experienced salespeople know the value. This feature is now only available only to users with ‘premium’ LinkedIn account. […]
Latest LinkedIn Updates That Could Get You More Exposure
[June 2024] Here are the latest updates LinkedIn has incorporated into the platform that I believe active users will want to be aware of and implement. Making the platform work ‘for you’ is key because only a small percentage of users will take action and adjust with the changes. You may not agree with some […]
