7 LinkedIn Mistakes to STOP Doing to Be Taken Seriously

7 LinkedIn Mistakes

As an independent LinkedIn consultant, I have a professional obligation and reputation to maintain when I engage with my LinkedIn network and teach others how to best use the platform to meet their goals. With that said, I may even call people out when I think they are trying to ‘game’ LinkedIn for their gain […]

How can we persuade LinkedIn connections to say yes?

How can we persuade LinkedIn connections to say yes?

If you’re using LinkedIn as a prospecting tool then you are likely to face the question, how can I persuade people to say yes? Often, it’s getting a prospect to say yes to a phone call, scheduling an appointment or a referral to a someone else you want to do business with. Before you can […]

LinkedIn’s Latest Updates: How to Leverage Them for Success

LinkedIn Updates October 2024

[October 2024 LinkedIn Updates] LinkedIn continues to update their platform and as of this date there have been over 200. I typically report on the most relevant to my subscribers and followers. If you have questions about changes you see or wonder about, please contact me. Desktop newsfeed vs mobile If you are an active […]

3 LinkedIn Tips for Job Seekers: Think like a recruiter

How important is a LinkedIn profile for job seekers? According to LinkedIn, 97% of HR and staffing professionals use LinkedIn for recruiting. Other sources also report that a high percentage of recruiters use LinkedIn for finding and vetting job candidates. The better you can hone your LinkedIn knowledge will lead to faster job success. Here […]

Do LinkedIn Recommendations Influence the Buying Decision?

Do LinkedIn Recommendations Influence the Buying Decision?

Recommendations on LinkedIn signal the visitor with social proof of your value! So whether you are trying to persuade a recruiter to interview you or a prospect to take your call, recommendations do influence the buying decision. According to Dr. Robert Cialdini, author of the book “Influence, The Psychology of Persuasion” says, “People are filled […]

LinkedIn: Evidence based Credibility – Why You Need It to Succeed

Evidence based Credibility – Why You Need It to Succeed

Are you skeptical when you read someone’s polished LinkedIn profile or resume and wonder if their claims of success are based on experience and results? In 2024 the use of AI tools for writing can make any of us have glowing accolades. Here’s the deal…do you trust success claims or find other ways to verify? […]

LinkedIn’s New Catch-Up Feature

Catch up feature

If you logged into your LinkedIn account recently You’ve likely noticed LinkedIn’s new feature under the My Network button. If you click the My Network tab you see both Catch up and Grow. This is LinkedIn’s effort to get you to engage with the network you already have. I have written about this in several […]

How to turn your profile viewers into clients

LinkedIn Profile Viewers

LinkedIn for business prospecting is a well-known business tool. One of the most popular features is “Who’s Viewed Your Profile.” If you are a novice LinkedIn user, you may not pay much attention to this feature, but experienced salespeople know the value. This feature is now only available only to users with ‘premium’ LinkedIn account. […]

Latest LinkedIn Updates That Could Get You More Exposure

LinkedIn Updates June 2024

[June 2024] Here are the latest updates LinkedIn has incorporated into the platform that I believe active users will want to be aware of and implement. Making the platform work ‘for you’ is key because only a small percentage of users will take action and adjust with the changes. You may not agree with some […]

Creator Mode UPDATE May 2024

LinkedIn Creator Mode Update 2024

I’ve written many articles here on this blog on the LinkedIn feature Creator Mode which was originally brought out in 2021. The initial concept was to both encourage and help creators get their posts viewed by more of their network. At the time, LinkedIn was encouraging users to post useful content which if they found […]

FROM NOVICE TO LINKEDIN EXPERT

A Practical Guide for Business Owners, Consultants & Salespeople to Effectively Use LinkedIn for Marketing.